If you’re like me, you have a book and the passion to spend the rest of your life making it a success. But, with all the ways to market your book, the costs and the inevitable sinking feeling of utter helplessness, what can you do?
You COULD run around in circles trying to get your book [...]
Do you know how readers decide to buy a book? 1) They get a referral from a friend. 2) They see an interesting book title on the best-seller list. 3) They look up a topic (generally non-fiction) and look for a book closest to their interest (generally based on titles). 4) They browse in the [...]
Your book expresses your wondrous information, your creativity, and your genius. It’s your dream come true. Or is it? You have already tried a few venues–maybe an expo, book signings, press releases, book reviews, distributors, wholesalers, speaking and book tours.
Now, there is a new way to market those unsold books. Use the Internet. And you [...]
Surprise your potential buyers. Give them chocolate frosting!
After we entered school we had a lot to learn. We left the sand box, the nap, and the all day playing with our imagination. No wonder we have lost touch with our original, playful, creativity. Now in the information age we expect to read short, concise pieces. [...]
Want to sell a lot more books? Want clients calling every day to find out more about your service? Most emerging businesses forget the #1 way to promote anything–the Internet. Specifically, writing and submitting articles.
These ten Tips will help you write a winning article that top ezines and Web sites will want to publish.
1. Include [...]
Imagine your book at the top of the Best Sellers List of the New York Times. Most authors do. The question is, “How do I get it there and sell millions of copies?”
When planing your book, there is one critical thing that most authors forget - marketing. In the case of book reviewers this means [...]
As a literary publicist I often am asked about publicity tips, tricks, and the magic behind my work. It’s not magic. All you need to know are the basics and from there you will be able to create an effective book promotion. Below I’ve listed the most vital and basic tips to a successful book [...]
Review Your Reviewer: You will be sorry if you do not take the time to get a pretty good picture of your reviewer. Use e-mail, snail mail or anything else you’ve got to pop a few questions to your reviewer. If the review is on radio or TV place a few phone calls in advance. [...]
Why Should Your Book Be on Amazon.com?
Credibility. If your book is important, it should be available at the world’s biggest book store.
Visibility. People (including members of the media) will find your book and learn about you through your appearance on Amazon. (That’s how I got into Woman’s Day magazine.)
Money. You will sell books you wouldn’t [...]
Great! The Chamber of Commerce, or a similar group, has asked you to talk about your latest book. Though words are your business, you may terrified of public speaking. What should you say? How should you say it? These tips will help you to give a five-star book talk.
Confirm arrangements. Mistakes happen and you don’t [...]