Eksawal

Good thing in emarketing business today is that many people use email marketing as an item in their promotional activities. Many companies publish a company email newsletter in order to stay in touch with their clients and prospects and some other people only advertise in other email newsletters. Everyone have one thing in common - they want that their email newsletters open as many people as possible. In other words to have a good open ratio?

So what is an open ratio? Open ratio represents the number or percentage of people who actually opened your email newsletters. Yes, you are right. Not everyone will open your email newsletter. In fact, it is often the case that the majority of your subscribers won’t open your email newsletter. Sad bad true. If your newsletter has 10,000 subscribers and 4000 subscribers opened your email it means that your open ratio is 40%. This is, by the way, good open ratio according to recent email marketing statistics that show that average open ratio in B2C (Business To Consumer) email newsletter is around 20% and that open ratio is higher (more than 30%) in B2B (Business To Business) email newsletters.

Open ratio is very important because if an advertiser pays that his ad be in front of 10,000 people he wants that nearly 10,000 people really see his ad. Let me put it this way. If you buy a automobile that has a declared speed of 240 kmh you expect that you will be able to drive that fast if you want. Although, I wouldn’t suggest you that.

Email publishers count open ratio by embedding a code that will call an image, usually white image in format 1×1 pixels from their server. So every time image is loaded, it means that email newsletter is opened. I said opened, not read. If you want to increase the probability that the open ratio nearly represents the number of people who also read your newsletter you can embed that image source code at the end of your email newsletter. Also, you can write your articles in “teaser” format. “Teaser” format!? You can write first 4-5 sentences of your article and after that write something similar like this:

If you want to read the whole article please visithttp://www.yourdomain.com/yourarticle

This way you will know how many people read your article. Of course, if you use some CTR (Click-Thru-Ratio) or web counter software. For click-thru software I would suggest you to use Group Metrics - http://www.group-metrics.com It is all-in-one package that will also help you to know what is your open ratio, click-thru-ratio, you will be able to creat polls?

You may say that 20-30% is a very low open ratio. However, open ratio is a little bit complicated thing. Why? First of all, many people will open your newsletter but you won’t know that. How is that possible? It is very simple. If they read a plain-text version of your email newsletter (they requested to get your email newsletter in that format) so not in HTML format you won’t be able to measure your open rate. Also, many people are offline while they read email newsletter or their email clients don’t support HTML formats. In these cases, too, you won’t know if they opened your email.

In the next article you will read about techniques for improving your open rate.

Dejan Bizinger is a Contributing Editor for Infacta. Infacta is email messaging services company providing powerful, yet easy-to-use award-winning Group Mail, software for sending highly-personalized email messages and Group Metrics, software for email tracking. For more information visit: http://www.infacta.com

Perhaps the most important component in turning visitors to your web site into customers is email marketing. Make no mistake. If you do not have an effective email marketing campaign you may be losing up to 95% of your potential customers.

Your web site should have a method of capturing email addresses such as an opt-in form. How do you get visitors to send you their email address? By giving them something of value in return. For example on my web site, kdaviesnz.com, I give away a short report about how a particular web site averages $27,000USD in revenue per month with only around 100 visitors a day.

When creating your email marketing campaign remember the most important thing is to build a relationship. Your goal may be to make a sale but people are more likely to buy from you if there is a relationship there. This is because you’ve given them a chance to know and create you.

Don’t go for the sell right away. It usually takes at least seven emails before someone is ready to buy. Instead, take the time to build the relationship. If you go for the sell too soon you will lose your potential customer. Get your prospects a chance to like and trust you.

When writing each email always have the recipient in mind. Write the email as if you were sending it to just one person and imagine you are the person you are sending the email to. How would you feel when you read it? Would you think that it was just another email by someone trying to push a product? Or would you think “wow, there’s some really useful stuff here”?

Here’s a tip. After you write each email send it to yourself. That way you get to see the eamil from the recipient’s point of view.

After you compose the email you need to make sure it gets delivered and not sent to the recipient’s junk box. Fortunately there is Lyris’s ContentChecker that will check your email for you. It’s available at http://www.lyris.com/contentchecker.

Now for the email itself.

You must have a subject line that practically guarantees your email will be open. Afterall, if your email is not opened then you’ve wasted your time writing it. Emails that have a personal sounding subject line are more likely to opened than ones that sound commercial. Where possible use the word “this” and include elllipsis points at the end. Some good subject lines are:

“I just have to tell you this …”
“Here’s what you should know …”
“I almost forgot …”

Be sure that the subject line agrees with the sender. For example if you’re selling a new exercise technique (eg the sender is something like “me@secretexercisetechnique.com”) you wouldn’t use a subject line such as “This is how to save big bucks on your mortage”. You could however use something like “This is the secret …”

The first few sentences of the email should be used to establish rapport. Let the recipient know something about yourself. For example you could write something like “Hi, how are you? It’s been hectic here but things are finally starting to calm down.” Imagine you were talking to a friend.

The rest of the email should be on just one topic and provide value. Use language that is pleasant, conversational, and familiar to your prospects. That way you build a rapport with them which leads to trust. Don’t waste your prospect’s time and avoid formal speak. It’ll only turn your prospect off.

Finally, when your prospect is ready to act, tell your prospect what they should do - whether it’s buying a product from you or subscribing to an ezine.

When someone reads an email you have sent them they are doing you a favour. They are trusting that you have not wasted their valuable time and that you have sent them something of value to them. Do not abuse that trust.

Find out how one web site averages over $27,000USD in revenue per month with only around 100 visitors a day. Visit kdaviesnz.com and download this essential *FREE* report today!

Just in case you don’t know, your ‘LIST’ - is you list of optin subscribers who have taken the time and effort to personally subscribe to your newsletter or ezine???..

Treat them like GOLD!

However, after nearly 7 years online, seeing quite a few classic examples of how to use, abuse and lose your list (including one or two made by myself) - and of course, the mega-hype (and well deserved it is) about the rock-solid, vital importance of your list?? people still mess things up??..

Here are my Top Ten ways to avoid getting things Soooooo wrong?.

1. Backup your list of subscribers regularly. Don’t expect your web-host to do this for you, or to be reliable. If the server crashes, is hacked, infiltrated with a virus, blows-up?? your list could be gone forever. I personally lost 12,000 subscribers because one host I used simply closed down without notice.

2. If you spend half your time building up genuine optin subscribers, only to be tempted into buying a ‘ready-made’ list in order to boost your numbers?? watch out! Unless you are paying Top-Dollar per subscriber name on one of these lists, the chances are the list is useless, worthless and has been harvested by a spammer. This will result in spam complaints, and have you closed down.

3. Deliver WHAT you say. If you tell your subscribers that you will send them a newsletter or ezine, which contains new informative articles, plus possibly guest articles, maybe on a certain subject, perhaps maybe tips, jokes, Q&A section, special offers or discounts which are only available to subscribers (and nowhere else) - then DO IT. Look, if you promote your newsletter as providing great content targeted at say, ‘Female Bodybuilders’ - don’t include content on non-related subjects, or even subjects that may be considered unrelated, but which you think have a tenuous link.

4. Deliver WHEN you say. If you say your newsletter or ezine is published monthly, then the subscriber is within reason to expect 12 copies a year. If you then send them 37 copies - or even 3 in a year, that will disappoint them. Some publishers chose daily - that’s fine, providing you tell your subscribers, and the daily newsletter isn’t too long, and has quality content. You must also be one time (within reason). A Monthly Newsletter should be sent on roughly the same day / date each month. Weekly, on the same day if possible.

5. Don’t offer free ads to new subscribers. This is a HUGE pitfall by many publishers. In order to get more subscribers, they offer a free classified ad to each new subscriber. I have seen newsletters / ezines which do this, and because they do, they must publish each new subscribers ad. The reason why it’s so wrong is simple. Firstly, it is typical for someone ONLY to subscribe, in order to get a free ad. If so, they are worthless on your list, because they are not interested in your content, or for that matter, interested in anything else apart from getting THEIR ad in your newsletter - they will never read the rest of the content - just look for their own ad. Next, if you have a number of new subscribers, and each one has submitted a free ad for your to publish, this will simply fill-up your newsletter with free ads, which most people won’t even read. I’ve seen ezines with up to 200 free classified ads. Would YOU read each one? No.

6. Limit your paid advertising. Unless you are providing a newsletter or ezine which is completely aimed at providing advertising, and your subscribers WANT to see all adverts, don’t cram it full of Ads. A few well placed, chosen adverts to break-up the newsletter or ezine is fine - after all, if you can make a few bucks without reducing the quality of your content, that’s fine. But if you really think that subscribers really will actually READ your newsletter from top to end, every issue, which has more adverts and less valuable content - you are sadly mistaken. Here’s another tip?.. as subscribers get bored with high levels of ads, and lower levels of good quality content, they will read less, which means they will not click on ads (even the good ones), the advertisers will notice that the click0thru rates are low, and will not be willing to pay to advertise in your newsletter or ezine. It’s a vicious circle.

7. Multiple Newsletters. If you run multiple websites, it may be that you try to get subscribers from each one. Perhaps one website is Female Bodybuilders, another is Niche Marketing for Mums, another could be Homeworking Secrets, and then perhaps Direct Mail Tips. Whatever the categories, it is likely that they are all different, and if you promote a newsletter which is meant to target each category, make sure the newsletter content really is targeting correctly. Too many publishers / marketers use this multi-list approach, but abuse it by sending the exact same content to different targeted lists. If you sign up for the Females Bodybuilders Newsletter, and receive content aimed at Niche Marketing?.. wouldn’t you be annoyed?

8. If for some reason you decide to move web-host, this of course, means a new server, with a new email server, new IP address?. etc. The chances are, you will use a shared server, meaning other people will have their website(s) on the same server as you, or others have shared the server before. What this means???..could be trouble for you. Many of the anti-spam agencies, black-list or block emails which are delivered from certain servers or IP Addresses. If by chance, the server you are on, has been used previously by some moron spammer, it may be that it’s the server / IP Address of the server which is blacklisted. This means anyone else (other than the spammer) trying to legitimately send email / newsletters / ezines, could also be blocked. Check first with the web-host provided if their servers are blocked or blacklisted anywhere. If they can’t or won’t tell you, ask them for the server IP address which you can check with certain spam blocking services to see if its already blacklisted. If you web-host won’t even tell you this, find another host.

9. Don’t treat your subscribers as if they are Money-Banks. Some publishers think that they should squeeze cash out of everyone, and do it multiple times a year. Not everyone will buy products or services from you, not everyone will click on the advertising? it might be difficult to believe, but some just like reading articles and good content!

10. If you exclude your readers, you will alienate them. Ask them for feedback, questions, comments, even articles - and use them or at least reply to them. Readers like to see you showing an interest in their opinions.

© 2005 All rights reserved worldwide.

Another article by Gary DurkinFounder of the Internet Advice Center® http://www.InternetAdviceCenter.com

Gary has more than a decade of offline international business success behind him - each day controlling millions of dollars of investments world-wide, and has been doing business online for 6 years.

If you would like to join thousands of subscribers to his newsletter ‘Delivering Success’ - send a blank email to deliveringsuccess@kioskcities.ws

You are free to distribute this article, providing it remains unchanged and with the resource / bio box attached.

It’s unbelievable….that many people do not know, that anautomatic responder in your first few months of promoting yourservice, product or opportunity, is the most important tool inyour box!

So, you have just joined your new business or taken on a newproduct that you would like to make you a few dollars or a lotof dollars on the net, first thing you must do is get yourselfan automatic responder.

You can get them free from lots of places on the net if cash istight, but remember if it’s free then there will be a down side,like their ads on your mail to your subscribers so thinkcarefully on what you decide,choosing your automatic responderwill probably be the single most important decision you willmake!

Right, you have an automatic responder. let’s get started.

You need to pre-load your automatic responder with informativearticles related to your business this will give you credibilitywith your readership, write some of your own it’s not thatdifficult once you get started.

Try to pre-load your automatic responder with 52messages/articles, that’s one per week for a year. If thissounds a bit daunting, don’t worry there are lots of places thatyou can get stuff to fill your autoresponder with for free tryezinearticles.com, so in a few days your ezine should be readyto go.

Don’t bother too much if you only have a few messages at thispoint you can add them as you go.

Now that’s out of the way add your [[sig]] file at the bottom ofevery article on your automatic responder , this should containyour name and URL of the business you are promoting and a shortdescription of the business,you do this once the automaticresponder puts it on every e-mail automatically.

Now you have set this up your automatic responder willdeliver your messages to your subscribers everyweek or month, depending how you set it up.

How to build your subscriber list.

Visit Google and do a search for ezine directories, the lasttime I did this there was about 88,000 listings.

This is where the work starts and where most fail, you can buysoftware to help with submitting your ezine but it costs. Ifyou want your ezine to be a success then its time to get busyand I mean busy, you should submit to at least 200!

Another way to promote your ezine is through Announcement Lists

Done correctly Announcement Lists could get you up to 800 newsubscribers per week to your automatic responder!

If you visit Google and search for ezine announcement lists andsign up to a few yourself, you will then see how it works.

Start announcing your ezine to as many annoucement lists as youcan, spend a whole day to get off to a good start!

Your aim is to have at least 3000 subscribers to your ezine, atthis point with your automatic responder you can virtually makemoney on demand.

Sign up to a few ezines yourself to get an idea of how peoplerun their ezines, this will give you an idea how to run yours.

OK, so you don’t have the time for the above, then you can buyleads to fill your automatic responder with a pay-per-subscriberservice, try lead factory.com.

The whole idea of having a list is to build a relationship withyour subscribers, who then will be more likely to buy from you.

Make no mistake about it, if you are going to sell anything online in your first year it will almost certainly be by email andnot from your website.

I hope the above is enough to get you started with your list andautomatic responder, there are a lot of people that make theirliving on line with only their list and automatic responder , socan you!

Ken Smaile gets big results marketing with an autoresponder, you can to. Drop by my site and get your FREE 7 lesson email marketing course visit:Automatic Responderwebsite.

Having been connected to the “net” now for about eight years I can’t help but notice the amount of deception that goes on. And it seems to be getting worse. It has got to the point where almost everything you read has to be viewed with a healthy degree of suspicion.

The general consensus of opinion is that most people are pretty cheesed off with what they find out there in cyber space. Ask anybody. They will all tell you the same things.

Internet marketers have a lot to answer for but so too do ordinary people. It is so easy to hide behind a facade of words that promise the world but deliver nothing. We have all heard of “chat room love affairs” where both sides make statements that are far less than honest. When the two participants eventually meet “in person” both are disappointed. The suave lawyer who says he is always mistaken for Brad Pitt turns out to be a fat, unemployed bum and the Brittney Spears look alike proves to be fifty pounds heavier, middle aged and has half a dozen kids from failed relationships.

So why do people lie? Basically, because they can. It’s easy to embellish the truth when the truth cannot readily be proved or disproved. The impersonality and virtual anonymity of the internet allows a multitude of sins.

People are now expecting to be lied to.

We now find all sorts of negative behaviour descending upon us from cyber space. These include:

# Being bombarded with a never-ending stream of unsolicited and unwanted emails.
# Daily attacks from nasty computer viruses sent by people we do not know.
# Being offered all sorts of marketing plans that are nothing more than cheap scams.
# Paying for goods or services that are expensive and under deliver on their promises.
# False information and inaccurate information designed to deceive.

I have fallen victim to all of the above. I don’t mind admitting that. Most people connected to the internet have.

To overcome these things we install all sorts of filters, virus scanners and firewalls, ignore all claims by marketers trying to sell their wares, are reluctant to use our credit cards and believe virtually nothing unless it can be substantiated across several unrelated sites.

The internet could be a marvelous resource. Unfortunately, like most other things, it has been hijacked by people with negative and deceptive outlooks on life. It could be vastly improved if everybody made a conscious effort to be more truthful. However, it is highly unlikely that this will ever occur, so the best advice I can give is to exercise care and caution every time you use your computer to access information, products or services from the world wide web. To do otherwise will be a costly experience that you could well do without.

Perhaps we should remember those immortal words: “Trick me once, shame on you. Trick me twice, shame on me.”

About the author: Gary Simpson is the author of eight books covering a diverse range of subjects such as self esteem, affirmations, self defense, finance and much more. His articles appear all over the web. Gary’s email address is budo@iinet.net.au. Click here to go to his Motivation & Self Esteem for Success website where you can receive his “Zenspirational Thoughts” plus an immediate FREE copy of his highly acclaimed, life-changing e-book “The Power of Choice.”

We’ve all heard those who have Internet business-success stories proclaim, “Nothing will make you as much money as building a responsive list!” The trouble is, most people won’t let you in on their secrets for building these goldmines. In reality, it isn’t all that hard to do.

I’ll be the first to break the silence. Below you’ll find the proven techniques you need for building a responsive list. In step-by-step format, you’ll see exactly what actions to take - and in which order - to develop a subscriber base you can generate revenue from for years to come!

STEP ONE - Find Out What Your Subscribers Want

One of the biggest mistakes I see people make when trying to build a list is to not understand their subscribers. Once you’ve decided what topic your newsletter will revolve around, take time to interact with your prospective subscribers.

Ask them what they want to read about. Find out where they are struggling. Research their needs diligently. This is the only way you’ll be sure to provide what your subscribers really want.

One great idea is to use www.surveymonkey.com to conduct a survey. Ask several questions in order to find out as much as you can about your subscribers (or future subscribers). These questions might include:

1) Are you male or female?

2) What is your occupation?

3) How long have you [been in business, owned a pet, designed stained glass windows, or whatever relates to the topic of your ezine]?

4) What are the three areas you struggle most with in regard to [the topic of your ezine]?

5) What information have you been searching for, but been unable to find?

6) What article topics would you like to see in [name of your ezine]?

And any others you can think of.

STEP TWO - Have Something Of Value To Offer

Once you’ve gotten the information you need from your subscribers, don’t waste it! Use the information to offer something of value.

Did you find from your survey that most of your subscribers are professional women with children who are interested in timesaving tips? Then give them tips! Not worn out, everyday, ordinary tips. Take the time to create or research innovative tips designed specifically to help professional women with children live more productive and stress-free lives.

If you deliver a newsletter that’s disappointing in the eyes of your readers, you’ll soon find your subscriber base will dwindle down to nothing, so go all out!

STEP THREE - Promote, Promote, Promote!

Yes, you’ll want to put subscription boxes throughout your own website to drive subscribers to your list. But don’t stop there. There are virtually TONS of ezine directories and ezine announcement lists online that can dramatically increase your number of subscribers.

Here’s a short list. You can quickly search any search engine to find more ezine directories.

http://www.ezinelocater.com
http://www.ezinehub.com/add.html
http://www.lifestylespub.com
http://www.ezinesplus.com
http://www.e-zinez.com
http://www.inkpot.com/zines/
http://www.ideamarketers.com
http://www.list-a-day.com
http://www.zinos.com

STEP FOUR - Be A Dependable Resource

Word of mouth spreads quickly about newsletters and ezines that actually offer solid, dependable content and resources. Make sure you are one of them!

With each issue, take time to do your best work yet. Offer original articles or new reprints (not articles that are months old) plus resources that you have checked out yourself and approve of. Your subscribers will soon develop a sense of trust and loyalty and will repay you for your time by buying from you.

A FINAL WORD OF CAUTION: DON’T endorse every new ebook, software product, or affiliate program that comes down the pike. Be selective. Remember, once your subscribers realize what an honest and true publisher you are, they’ll gladly trust your opinions, purchase those products you selectively recommend, and refer your ezine to others they know.

Copyright 2005 Diane Hughe

Diane C. Hughes * ProBizTips.com

FREE Report: Amazingly Simple (Yet Super Powerful)Ways To Skyrocket Your Sales And Build Your BusinessInto A Tower of Profits! ==>> http://madmarketer.com/diane

The internet seems to be full of hyped up business opportunities. What evidence there is to support the feasibility of a business opportunity is often anecdotal - or we may be asked to take the word of a well known internet guru when he tells us that this is the “next big thing”. Sometimes he/she will be right of course (that’s how they get to be gurus).

And make no mistake about it - we are equally to blame for this hyped up culture. Let’s face it, it’s so much easier to read or listen to a well presented collection of projected possibilities than it is to do even a little spade work and unearth a few hard facts.

In the first place, we can all be a little lazy. In the second place, it’s nice to close our eyes and dream of the ongoing passive income - such a nice visual picture isn’t it?

And finally, hard facts can be a little bit difficult to come by. Sometimes for genuine reasons - startups often don’t have much more than the reputation of the key players and a business plan - and sometimes for more worrying reasons.

One of the enduring mantras which you will almost certainly have heard is that “the money’s in the list”. All the key players not only say this but appear to demonstrate it by the simple fact that they all own and operate large opt-in lists. It would seem reasonable to assume that these list make a significant contribution to their profits.

But let’s see if we can put a little flesh on the bones. First of all we have an assertion - sourced from www.ultimatefour.com - which is as follows:

“?? a well run list can generate $1/month in revenue for each contact on your list.”

It does seem reasonable, but it is still an assertion rather than a fact - and it is qualified by both “a well run list” and “can generate”. Even if it isn’t a hard and fast rule, it certainly provides food for thought.

If you build your list up to 3,000 to 5,000 members then you will have a nice income each month. Get to 10,000 members and above and you will be doing very well indeed.

That may sound like a lot to many people - but it should be achievable. Which brings us to a piece of information which can be considered to be a hard fact - sourced this time from AWeber.

“12,561 subscribers in an average customer opt-in newsletter list.”

Presumably this is based on AWeber’s own user base - but it seems valid to accept this as a legitimate fact.

The implication would seem to be that if you can build your own opt-in list to an “average£ level that you can profit to the tune of $12,561 each month. The assumptions are that you will run your list well (by providing constant updates and interesting information to your subscribers) and that you will make $1/month per subscriber.

Even if the $1/month figure is wrong - or if you run your list a little less efficiently than normal - you might still reasonably expect to make a 4 figure sum each month.

So it’s true - the money is in the list. How much depends on the size of the list and how well you run it - but the money is there.

One key thing to watch out for is that your list should be your list - the email addresses must be yours and not the property of whichever company your working with. That way you can promote as many different products and services as you like.

Of course, it takes time and effort to build your list - but it can be done. You can pick up half a dozen new subscribers every day very easily by using nothing other than free techniques. That would take you to over $2000 a month in less than a year. Consider using some paid advertising and your list will grow at a much faster rate - and so will your income.

Whichever method(s) you elect to use in order to build your list - the sooner you start the sooner you’ll start earning. So get cracking.

Hamish Hayward
Discover the key criteria you must evaluate to ensure business success. Now available in free e-book format.
http://www.perfectsystem.co.uk/

As an Online Home Based busy owner you will reach a point where all those free E-Mail Accounts just don’t work anymore. It is possible to get Unlimited E-Mail Accounts for Pennies a Day just follow these 3 Simple Tips

1. Register a Domain Name

You can use any Registrar you like For a list of accredited Registrars you may want to visit Internic http://www.internic.net/regist.html. Godaddy has a Reputation of being a low Cost high Quality Registrar

2. Find A Web Host

You need to be very careful about which Web Host you pick. It is possible to get a Reliable Web host for about $5 a year. Go to http://www.findmyhosting.com/ and do a search on Web Hosts for under $5 a Month with unlimited E-Mail Accounts and you will be shocked How Many Hosts for $5 a Year or Less you can Find. Be sure and read the user Ratings as well as the Downtime Reports for the Web Hosts. You want one with favorable user comments and very little downtime.

A Note about low Cost Web Host’s. Do not use a Low Cost Web Host to set up a Massive Web Site. They just won’t give you enough Bandwidth or Disk Space. Only use a Low Cost host for small Web sites and/or E-Mail Accounts.

3. Setup E-mail Accounts

Once you have your Host you can Set-up Your E-Mail Accounts. Most Web Host’s allow you to set up at 4 Different Types of E-Mail accounts.

* Pop 3/SMTP
These are your Standard E-Mail accounts you use with Outlook

* Forwarders
These E_mail Accounts work like redirect URLS. I have an E-mail Address called mike@Domain.com. I have an Account Mike-bc.domain.com but all mail that is sent to mike-bc.domain.com actually goes to mike@domain.com The Real power of this is that I can have an unlimited number of accounts Forwarded to Mike@Domain.com. Like Mike-LH@Domian.com and Mike-Ads@Domain.com

Similarly I may have Mike-Newsletter@domain.com and Mike-Ezine@Domain.com all going to OnlineRequests@domain.com

Another Twist on Forwarders. Let’s say you have many Domains. Domain1, Domain2, Domain3 and Domain4. You can actually forward Name@domain1.com to Name@Domain4.com

Any E-Mail account that has other accounts Forwarding E-Mails to it are Collection Accounts.

* Default
default@Domain.com

This is a real Special Collection account I like to think of it as The Catch-All Collection Account. The Default E_mail account is like a Lost and Found let’s say somebody sends an E-Mail to something@domain.com and that account doesn’t exist it then gets routed to default@Domain.com

* Auto Responders
Most Web Host’s will allow you to set up a Limited autoresponder that only sends 1 Return Message

Is it Really Just Pennies a Day?
In Step 1 You registered a Domain for $10 a Year Tops. In Step 2 You Found a Web Host for $5 a Year So for a Grand Total of $15 a Year less the 5 Cents a Day you now have Unlimited E-Mail Accounts.

About the Author:
Mike Makler has been Marketing Online Since 2001 When he Built an Organization of over 100,000 Members

Mike uses and recommends Kiosk Web Hosting
http://ewguru.com/kiosk

Get Mike’s Newsletter:
http://ewguru.com/newsletter

More Articles by Mike:
http://ewguru.com/tips

Copyright © 2005-2006 Mike Makler the Coolest Guy in the Universe

With all the negative Publicity that S.pam is Getting, Permission Based E-mail Marketing is frequently too often overlooked as the Misunderstood step Child of Internet Marketing. Unfortunately Many people confuse Permission Based Opt-In E-Mail Marketing with that Ugly 4 Letter S-Word S.Pam.

Permission Based E-Mail Marketing is Sending E-Mails to People who have agreed to receive them. Many Top Internet Marketers go to great lengths to build an Opt-In Mail List. Creating an Opt-In List is fairly easy. If you know the Right Steps
# Generate a Lead Capture Page

# Drive Traffic to Your Lead Capture Page.

Simple yes Easy No. You could spend Years Building Lead Capture Pages and sending traffic to them and still have a List of only a few thousand at Best. Here are a few more methods you can use to help improve your Lead Capture Efforts
# Pop-Up Subscription Box on All of Your Web Pages
# A List Sign Box on All of Your Web Page
# Going Viral by Creating an E-Book or Free Software that you allow everyone to give out. Of course you would require people to sign up for your list before you give them the freebie.If you haven’t built a large Opt-In E-Mail List or If just want to send some extra E-mail you could ‘Borrow’ Someone Else’s Opt-In List. Here are a 6 Methods to ‘Borrow’ the Opt-In E-mail lists of Other’s
# Pay a Fee - You can pay someone with a list anywhere from $5 to many Thousands of Dollars to send an E-Mail to their Opt-In E-Mail List

# Joint venture - This Method is Often used with a Digital Downloadable Product. The Joint Venture Partner would get a Percentage (10% to 75% are very Common) in return for sending an E-mail to their List. The List members would download from a Special Link so that orders could be tracked

# Barter - A Good Friend of Mine would offer a Free Solo Ad or Solo Mailing in his E-Zine in return for a Digital Product.

# Ezine Ads - You could run Solo Ads or Solo E-Mails in E-Zines.

# Submit Articles - When you submit an article they are often picked up by E-Zines and Republished. Your Resource Box is then seen by all the Members of the E-Zine.

# Paid to Read - This Method works best with Free or Low Cost Products. Do a Google Search on Paid To read and you will find hundreds if not thousands of them. The Members are often Paid anywhere from 1 cent to 5 Cents to read an E-Mail and Click on a Link. As an Advertiser you would pay $5 to $20 Per Thousand clicks.

Now that we know how to borrow someone else’s list the next question you may want to ask is Should I borrow someone’s list. Let’s do a Simple Cost Benefit analysis

A Solo Mailing to an Opt-In List of 100,000 Members costs $100 is it a good deal for you. In order to decide if this is a good value you need to know 2 Numbers, Your Conversion Percentage and your Profit per Sale. If you do not know your conversion Percentage use a real low number like 1/10 of a Percent or 1 in 1,000. So for a Conversion rate of 1/10 of a Percent with 100,000 E-mails you could expect 100 Sales. If your Profit per sale is more then $1 then this is a Good Deal.

If Your profit per sale is less then $1 it still may be a good deal if you can get some of those 100 Buyers to Purchase additional Products Later.

About The Author:
Mike Makler has been Marketing Online Since 2001 When he Built an Organization of over 100,000 Members using Permission Based E_Mail Marketing Methods
http://ewguru.com/hbiz/amazingoffer.html

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Copyright © 2005-2006 Mike Makler the Coolest Guy in the Universe

Do you know how to feed it, so that it helps you to earn the money you deserve! Building your own profit pulling list is EASY when you know how!

One common misconception about having a mailing list of your ownis that it has to be very large before you can make any money with it.

Nothing could be further from the truth!

Your list members could almost be regarded as a friend, this may sound hard to believe, and it probably is to a degree, as you can’t get to know all off your list members on a personal basis.BUT, you can come across in your email messages as a warm sincere person, with an important message about a product recommendation, be it either a physical, or a digital download product.

You can deliver your message to your list in the same personableway as you would to a close friend.

If you tell your friend about a wonderful widget that you’ve justdiscovered, and suggest, “You should really use this widget,because it saves you time, money” etc. don’t you think that yourfriend would go out and buy the widget.

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How will you choose to build your list?

I know, I can hear you say, I’ll just go spend a few bucks and buy a ready-made list with thousands of names from one of the bulk email companies out there on the net.

Well, you can do that but will “the bulk email list” providetrue targeted prospects, and will they remain loyal to you?How many of the “bulk harvested” names do you expect will actually make the effort to subscribe to your list?

My guess is, NOT Many.

Building a loyal list in this manner could prove to be an expensive way to find customers who may NEVER buy your products.There is a much easier, low cost way for you to profit from a solid targeted list of buyers.

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Tens of thousands of people are looking for information on the net,in the big profits report, there are dozens of tried and proven methods you can use, which will entice people into a call to action, i.e. too buy, or to ask you, even beg you, for your information.

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Article supplied by: Col Croucher. Australian ebook author & internet marketer. Victoria Australia.Learn more about: The Big Profits From a Small Mail List at:http://www.myhomefoundry.com/bigprofitsindx2.htm